Segments
Where you can create and manage your customer segments within the platform
Segments
The segments section of the RedEye platform is where you will create, edit, and manage all of your customer segments and uploaded data lists within the platform. These segments are then used in the other areas of the platform to power things such as:
- Schedules
- Dynamic Content
- Reporting
- and more!
Segments Overview 🎥
Watch our video below for an introduction and overview of the Segments tool, and how to use it:
Segment List
The Segment List is the homepage of the segments area and allows you to manage, view, recalculate and summarise your segments.
Segment Builder
The Segment Builder is where you choose the parameters you want from your database, and drag & drop them into the builder to create your selection of customers that will become your segment. Choose how often the segment recalculates to create automated segments powering campaigns/reports and dynamic content in your platform!
For more information see Segment Builder
Like Campaigns, segments can calculate once, daily or weekly!Use daily calculating segments to power recurring schedules and dynamic content!
Updated 10 months ago